As the person responsible for innovation management and new products, I have set up and established the innovation processes in large and small companies in over 24 countries during my career in such a way that it is possible in just a few steps and in a very structured manner to move from the idea to the new service for your customers and thus create added value for all.
How do I do that? Quite simply: I love problems. Because a problem is a situation preventing something from being achieved. As soon as I see a problem as an opportunity for improvement, I've almost made it halfway to the solution.
Then, I simplify, technify, filter out the unnecessary and then I focus on positive "what if...?" questions. Sounds simple, and IS simple; and it constantly results in innovative solutions delivery and business growth.